Hello and welcome to my website. My name is Joe Rega and I have been working in digital marketing for twelve years. Please feel free to check out my blog on recent search trends as well as many other random topics I write about.
I describe myself as a digital custodian. My work involves fixing and repairing websites that have poor rankings or outdated code. My experience started in the late 90’s by creating websites in dreamweaver and manually editing HTML on those pages. From there I graduated to designing and creating pages completely from scratch, without the use of any WYSIWYG tools. This helped to solidify my knowledge of code. Then I began working with CSS which allowed for a lot more freedom with production time.
After a while I grew increasingly interested in Search Engine Optimization, more commonly referred to as SEO, when I found myself questioning how certain websites were outranking others in search engines. After researching this further I became fascinated with this field and wanted to pursue it further.
Over the past twelve years I have been studying and implementing SEO while keeping up to date with the best practices. My favorite aspect of this field are the technical audits I get to perform on clients sites. This allows both myself and the client to see what was historically done with their website as well as show them what efforts are and are not working. For a list of my certifications, click here.
Conferences are a great way to meet like-minded people in the industry while expanding knowledge of SEO & digital marketing. Some conferences I have attended over the years are PubCon, SMX East and C3. I have met a lot of great people that continue to inspire me.
On a personal note, when I’m not auditing and optimizing websites I enjoy playing bass (4 and 6-string), riding my mountain bike (I’m a huge Trek fan) photography (Canon Eos Rebel T3i), kickboxing and running.
Take Your Long Island Company To The Next Level
If you have specific goals in mind for your company, you should work with a digital marketing consultant who will help your business optimize and streamline all online marketing efforts. Below are the areas I offer consulting in:
- Social Media
- Email Marketing
- Conversion Rate Optimization (CRO)
Comprehensive Technical SEO Audit
The health of a website is very important. Hiring a digital marketing consultant to perform a technical audit should be priority. There could be issues with your website that are not obvious until they are uncovered. These may include 404 errors on your XML sitemap, internal links pointing to pages that no longer exist, duplicate content, poor user experience, analytics/tracking errors, lengthy checkout process, etc.
Content Management Systems
A CMS or content management system is the best way to manage content on your website. They make editing and publishing quick and easy when compared to historic methods such as using FTP. Below are a list of CMS platforms I have experience working with:
- Django CMS
Task Management Systems
Task management systems are a great way to stay focused on a particular task, or set of tasks, and makes managing a teams effort easier. This also make communication with a digital marketing consultant extremely easy.
Below are a list of task management systems I have experience working with:
- Liquid Planner
Get Started Today!
Whether your needs are a one-time SEO audit to determine areas of improvement or monthly ongoing SEO maintenance, contact me today to discuss the best course of action for you.